PLANNING

Planning the research project is the first step in the research process which includes activities such as secondary research like literature reviews and stakeholder interviews to scope the project and understand constraints.

RESEARCH ORCHESTRATION

Research orchestration involves recruiting participants and executing the research methods either in the participant setting, in the lab, or remotely followed by analysis and synthesis of data collected.

DISSEMINATION

Research dissemination phase involves curating the pain points, insights, and recommendations identified from the research execution and analysis in the form of reports, documentation, and presentations to share with the stakeholders.

MEASURE IMPACT

Measuring impact involves evaluating design changes using methods such as usability testing and associating the findings with business needs to curate success metrics.